Office dogs are a normal thing at MaxMedia, and I used that as inspiration for the story of "Feeling." This 10ft. wall holds 16 frames of projected content in a salon style arrangement, coming to life to create a full take over of the wall. I composed the illustrations to mimic an abstract style so that the negative space between the frames didn't become a problem.
Creative Director: Sam Bass
Producer: Lauren Herle
Illustrator/Animator: Sam Bass
Builders: Sam Bass, Lee Kordel, Lauren Herle